Pardot integration summary

Stitch’s Pardot integration replicates data using the Pardot API. Refer to the Schema section for a list of objects available for replication.

Pardot feature snapshot

A high-level look at Stitch's Pardot (v15-10-2015) integration, including release status, useful links, and the features supported in Stitch.

STITCH
Release Status Released Supported By

Stitch

Stitch Plan

Standard

DATA SELECTION
Table Selection

Unsupported

Column Selection

Unsupported

REPLICATION SETTINGS
Anchor Scheduling

Supported

Advanced Scheduling

Unsupported

Table-level Reset

Unsupported

Configurable Replication Methods

Unsupported

TRANSPARENCY
Extraction Logs

Unsupported

Loading Reports

Supported

Connecting Pardot

Step 1: Whitelist Stitch's IP addresses

If your Pardot account allows access from certain IP addresses, you’ll need to whitelist the Stitch’s IP addresses for the connection to be successful.

Note: Admin permissions in Pardot are required to add and manage whitelisted IP addresses. Refer to Pardot’s documentation for more info.

Sign into your Pardot account and whitelist all of the following IP addresses:

  • 52.23.137.21/32

  • 52.204.223.208/32

  • 52.204.228.32/32

  • 52.204.230.227/32

Step 2: Retrieve your Pardot API user key

  1. Sign into your Pardot account, if you aren’t already.
  2. Hover over the User menu - it’s where your email address is displayed, in the upper right-hand corner of the screen.
  3. In the dropdown menu that displays, click the Settings option. Your user information will display.
  4. Locate the API User Key field.

Leave this page open for now - you’ll need it to complete the setup in Stitch.

Step 3: Add Pardot as a Stitch data source

  1. Sign into your Stitch account.
  2. On the Stitch Dashboard page, click the Add Integration button.

  3. Click the Pardot icon.

  4. Enter a name for the integration. This is the name that will display on the Stitch Dashboard for the integration; it’ll also be used to create the schema in your destination.

    For example, the name “Stitch Pardot” would create a schema called stitch_pardot in the destination. Note: Schema names cannot be changed after you save the integration.

  5. In the Pardot User Key field, paste your API User Key.

Step 4: Define the historical sync

The Sync Historical Data setting will define the starting date for your Pardot integration. This means that data equal to or newer than this date will be replicated to your data warehouse.

Change this setting if you want to replicate data beyond Pardot’s default setting of 28 days. For a detailed look at historical replication jobs, check out the Syncing Historical SaaS Data guide.

Step 5: Create a replication schedule

In the Replication Frequency section, you’ll create the integration’s replication schedule. An integration’s replication schedule determines how often Stitch runs a replication job, and the time that job begins.

Pardot integrations support the following replication scheduling methods:

To keep your row usage low, consider setting the integration to replicate less frequently. See the Understanding and Reducing Your Row Usage guide for tips on reducing your usage.

Initial and historical replication jobs

After you finish setting up Pardot, its Sync Status may show as Pending on either the Stitch Dashboard or in the Integration Details page.

For a new integration, a Pending status indicates that Stitch is in the process of scheduling the initial replication job for the integration. This may take some time to complete.

Free historical data loads

The first seven days of replication, beginning when data is first replicated, are free. Rows replicated from the new integration during this time won’t count towards your quota. Stitch offers this as a way of testing new integrations, measuring usage, and ensuring historical data volumes don’t quickly consume your quota.


Pardot table schemas


pardotlists

Replication Method: Key-based Incremental
Primary Key: id
Contains Nested Structures?: No

The pardotlists table contains info about the lists in your Pardot account.

Table Info & Attributes

pardotlists Attributes

While we try to include everything Pardot has here, this may not be a full list of attributes. Refer to Pardot's documentation for a full list and description of each attribute.

  • List ID (id)

  • name

  • is_public

  • is_dynamic

  • title

  • description

  • is_crm_visible

  • created_at

  • updated_at

pardotlistmemberships

Replication Method: Key-based Incremental
Primary Key: id
Contains Nested Structures?: No

The pardotlistmemberships table contains list membership info.

Table Info & Attributes

pardotlistmemberships Attributes

While we try to include everything Pardot has here, this may not be a full list of attributes. Refer to Pardot's documentation for a full list and description of each attribute.

  • List Membership ID (id)

  • list_id

  • prospect_id

  • opted_out

  • created_at

  • updated_at

pardotopportunity

Replication Method: Key-based Incremental
Primary Key: id
Contains Nested Structures?: No

The pardotopportunity table contains info about the opportunities in your Pardot account.

Table Info & Attributes

pardotopportunity Attributes

While we try to include everything Pardot has here, this may not be a full list of attributes. Refer to Pardot's documentation for a full list and description of each attribute.

  • Opportunity ID (id)

  • campaign_id

  • name

  • value

  • probability

  • type

  • stage

  • status

  • closed_at

  • created_at

  • updated_at

pardotprospect

Replication Method: Key-based Incremental
Primary Key: id
Contains Nested Structures?: No

The pardotprospect table contains info about your prosepcts and the attributes associated with them.

Table Info & Attributes

pardotprospect Attributes

While we try to include everything Pardot has here, this may not be a full list of attributes. Refer to Pardot's documentation for a full list and description of each attribute.

  • Prospect ID (id)

  • campaign_id

  • salutation

  • first_name

  • last_name

  • email

  • password

  • company

  • prospect_account_id

  • website

  • job_title

  • department

  • country

  • address_one

  • address_two

  • city

  • state

  • territory

  • zip

  • phone

  • fax

  • source

  • annual_revenue

  • employee

  • industry

  • years_in_business

  • comments

  • notes

  • score

  • grade

  • last_activity_at

  • recent_interaction

  • crm_lead_fid

  • crm_contact_fid

  • crm_owner_fid

  • crm_account_fid

  • crm_last_sync

  • crm_url

  • is_do_not_email

  • is_do_not_call

  • opted_out

  • is_reviewed

  • is_starred

  • created_at

  • updated_at

pardottags

Replication Method: Key-based Incremental
Primary Key: id
Contains Nested Structures?: No

The pardottags table contains info about the tags in your Pardot account.

Table Info & Attributes

pardottags Attributes

While we try to include everything Pardot has here, this may not be a full list of attributes. Refer to Pardot's documentation for a full list and description of each attribute.

  • Tag ID (id)

  • name

  • created_at

  • updated_at

pardottagobjects

Replication Method: Key-based Incremental
Primary Key: id
Contains Nested Structures?: No

The pardottagobjects table contains info about the tag objects in your Pardot account.

Table Info & Attributes

pardottagobjects Attributes

While we try to include everything Pardot has here, this may not be a full list of attributes. Refer to Pardot's documentation for a full list and description of each attribute.

  • Tag Object ID (id)

  • tag_id

  • type

  • object_id

  • created_at

pardotvisitor

Replication Method: Key-based Incremental
Primary Key: id
Contains Nested Structures?: No

The pardotvisitor table contains info about the visitors who visit your Pardot website.

Table Info & Attributes

pardotvisitor Attributes

While we try to include everything Pardot has here, this may not be a full list of attributes. Refer to Pardot's documentation for a full list and description of each attribute.

  • Visitor ID (id)

  • page_view_counts

  • ip_address

  • hostname

  • campaign_parameter

  • medium_parameter

  • source_parameter

  • content_parameter

  • term_parameter

  • created_at

  • updated_at

pardotvisits

Replication Method: Key-based Incremental
Primary Key: id
Contains Nested Structures?: No

The pardotvisits table contains info about visits made to your Pardot website.

Table Info & Attributes

pardotvisits Attributes

While we try to include everything Pardot has here, this may not be a full list of attributes.

  • Visit ID (id)

  • visitor_id

  • prospect_id

  • visitor_page_view_count

  • first_visitor_page_view_at

  • last_visitor_page_view_at

  • duration_in_seconds

  • campaign_parameter

  • medium_parameter

  • source_parameter

  • content_parameter

  • term_parameter

  • created_at

  • updated_at

pardotvisitoractivity

Replication Method: Key-based Incremental
Primary Key: id
Contains Nested Structures?: No

The pardotvisitoractivity table contains info about the activities user engage - for example: open, custom URL click, video view, and so on - in during visits to your Pardot website.

Table Info & Attributes

pardotvisitoractivity Attributes

While we try to include everything Pardot has here, this may not be a full list of attributes. Refer to Pardot's documentation for a full list and description of each attribute.

  • Visitor Activity ID (id)

  • visitor_id

  • prospect_id

  • type

  • type_name

  • details

  • email_id

  • form_id

  • form_handler_id

  • site_search_query_id

  • landing_page_id

  • paid_search_id_id

  • multivariate_test_variation_id

  • visitor_page_view_id

  • file_id

  • campaign

  • created_at


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