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"Analytics is the discovery, interpretation, and communication of meaningful patterns in data" (Wikipedia). "Analytics has emerged as a catch-all term for a variety of different business intelligence (BI)- and application-related initiatives. For some, it is the process of analyzing information from a particular domain, such as website analytics. For others, it is applying the breadth of BI capabilities to a specific content area (for example, sales, service, supply chain, and so on)" (Gartner).
More from the data glossary
A definitive guide to data definitions and trends, from the team at Stitch.
- Analytics
- Big data
- Business intelligence (BI)
- Common table expression
- Data analytics
- Data architecture
- Data engineering
- Data enrichment
- Data exploration
- Data ingestion
- Data integration
- Data lake
- Data migration
- Data mining
- Data modeling
- Data pipeline
- Data preparation
- Data science
- Data visualization
- Data warehouse
- Data Wrangling: Definition and Examples
- Database
- Deduplication
- ELT
- ESB - What is an Enterprise Service Bus?
- ETL
- ETL pipeline
- Information lifecycle management (ILM)
- Machine learning
- Master data management (MDM)
- SaaS
- Service-oriented architecture (SOA)
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