Two powerful tools, together

Integrate Taboola and Particle to turn your data into actionable insights.

Taboola is a platform for content recommendation, audience acquisition, and native advertising.

Stitch offers detailed documentation on how to sync your Taboola data.

Stitch Taboola Documentation

Particle is a full-stack Internet of Things device platform.

Stitch offers detailed documentation on how to sync your Particle data.

Stitch Particle Documentation

Jumpstart your Taboola analytics with reusable blocks

dbt packages can speed up your work

Once you replicate your Taboola data with Stitch, you can use it in many ways. For example, you can use the data modeling and transformation tool dbt to prepare data for reporting, analytics, or machine learning applications.

Dbt has prebuilt packages for many Stitch data sources, including Taboola. Here’s a look at code for modeling Taboola data. This particular block of code gives you quick Taboola parsing for analyzing your campaigns.

View the source on GitHub →
                        
                          with base as (
    select
        id,
        name,
        to_date(start_date, 'yyyy-mm-dd') as start_date,
        nullif(end_date, '9999-12-31') as end_date,
        is_active,
        lower(status) as status,
        spent as spend,
        nullif(tracking_code, 'None') as tracking_code
    from {{var('campaigns_table')}}
),
splits as (
    select
        id,
        name,
        start_date,
        end_date,
        is_active,
        status,
        spend,
        {{ dbt_utils.get_url_parameter('tracking_code', 'utm_source') }} as utm_source,
        {{ dbt_utils.get_url_parameter('tracking_code', 'utm_medium') }} as utm_medium,
        {{ dbt_utils.get_url_parameter('tracking_code', 'utm_campaign') }} as utm_campaign,
        {{ dbt_utils.get_url_parameter('tracking_code', 'utm_content') }} as utm_content,
        {{ dbt_utils.get_url_parameter('tracking_code', 'utm_term') }} as utm_term
    from base
)
select * from splits
                        
                      

Taboola and Particle to your data warehouse in minutes

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All your data, where you need it

Give your analysts, data scientists, and other team members the freedom to use the analytics tools of their choice.

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The best part? Zero engineering or ongoing maintenance. It's a no-brainer for Stitch to handle our data pipelines while our teams stay focused on our core business and growth.

Dave Riggs

Director of Acquisition Marketing, Laurel & Worf

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