Why Postman uses Stitch for ETL

Postman is a powerful collaborative testing and development suite that can be used to explore, test, and build APIs. Via the Postman app or the Postman Pro collaboration product, developers can integrate Postman into their workflow and build APIs in whatever ways work best for them.

Buy or build?

Postman was generating increasing amounts of data from third-party sources such as Salesforce, Zendesk, and Stripe. With no way to cross-analyze that data or add insights from its internal systems, Postman was missing out on the actionable analysis the company needed to make smart strategic decisions. The need for a data pipeline was too big to ignore, but like many companies, Postman was unsure whether it made sense to build it internally.

Postman’s engineering team began by configuring and connecting tools like Elasticsearch and Kibana, but it became obvious that they would need to invest a lot more time and energy if they wanted to create a fully functioning data pipeline. That would have meant sacrificing investments in improving their own product, which made the decision to buy rather than build a simple one.

Why Stitch?

Postman began evaluating data consolidation, storage, and visualization tools to add to its analytics stack. Co-founder and CTO Ankit Sobti recalled why Stitch stood out during that process.

“The best part of Stitch was that I could set it up and see the benefits on my own. It’s a product that doesn’t need an explanation. When you’re building an entire tech stack and are stuck trialing and demoing a ton of tools, it’s a big deal when you see something that just works.” — Ankit Sobti, Co-founder and CTO

As Ankit became more familiar with Stitch he appreciated its flexibility, reliability, and performance. “It was easy to set up and even easier to maintain. I started sleeping better at night knowing that the data my company was generating was safely making its way to our warehouse.”

The result

With Stitch, Postman took back control of its data from its SaaS tools and added it to its own application data to derive deeper insights. Ankit values the new relationship that Stitch created with these sources. “Stitch allows me to think about third-party systems as integral parts of our platform. The data is structured in our warehouse the same way that we structure data from our own systems, and now we have a single view for every customer.”

With the ability to drill down to the individual customer level, Postman can better understand both behavior and performance. It's using that knowledge to proactively manage relationships, better support its users, and encourage positive interaction with its platform.

Having the level of visibility that Stitch provides has transformed the way we look at data. — Ankit Sobti, co-founder and CTO

Check out more case studies and quotes from customers who use Stitch for ETL, and sign up to try it for free yourself.